The Look and appearance of a person has always played a major role in society. The first impression often has the far-reaching effect of whether interaction with others takes place at all. Therefore, it is not surprising that the media and especially the advertising industry promote a certain image that promotes beauty, cleanliness and attractiveness and has a great impact on many people.

But what ideals of beauty are embodied? What influence did this affect people? And how does this ideal thought affect the media? All of these questions will be answered in the following post.

Beauty ideals on Instagram

The social media platforms in particular not only serve the advertising industries, but also influencers Presentation opportunities for products and ideals. Today, the focus is primarily on Instagram, which has an average of around 2 billion users worldwide, several million of whom are active every day. Especially when looking at the trending news and feeds of the social media platform, some matches can quickly be found that refer to the ideal of beauty relate.

Beautiful and smooth skin, shapely and attractive curves, well-trained figures and sparkling white teeth – these are usually the labels that can be used to further describe the posts of the popular influencers.

Added one ideal positioning, the perfect incidence of light and a great location, which, for example, is supposed to report on the most fascinating journeys, excursions and experiences. The pictures, some of which look fantastic, speak of great experiences and an exciting life, although it is often not clear that many of the posts did not just come about, but were organized down to the smallest detail and sometimes only came about after several attempts. Also the post-processing and optimization, so that the result appears really perfect, is only rarely comprehensible.

Thus, not only ideals of beauty, but also of lifestyle presents. This evokes, for example, the desire to go on holiday or to engage in varied activities during the week, which in a certain way make people appear more attractive, since a varied life stands for energy and the joy of discovery. However, should such posts are for inspiration or motivation only apply and don't cause the pressure of having to live such a life as well, since the backgrounds of the posts are usually not as perfect as they seem.

Especially Creams and tinctures that improve the skin and are supposed to support, are therefore the focus for many. But the selection is huge not every product has the right effect for everyone. Due to the influence of the posts on Instagram, one or the other brand can certainly gain resonance, since it is tested, promoted and advertised by influencers and can therefore reach a large audience.

Influence of the media on body perception

With the ideas of beauty just described that are being presented in the media, many people are beginning to think more about their bodies and appearance. is my skin clear Isn't the belly too fat? Shouldn't I exercise more?

Thinking more carefully about your own body is basically a good thing and can ensure that you learn more again to listen to the inner signals. However, perception can quickly slip into the negative due to the external circumstances, so that only flaws and mistakes are in the foreground and the many positive and impressive sides of one's own body are completely forgotten or even ignored. This allows fast changes are required, which can range from small things like clothing to major interventions like surgeries, so that the ideal that is "propagated" by the media, can be reached.

That's how they go Hairstyle trends with developments in the media, so that one year bop, for example, is very popular and the next Locken be brought into focus. Especially the fact that hairstyles that Affect appearance quickly and significantly can, there is a lot of potential in it. Especially due to the great variety on the different platforms, many get to know new trends and hairstyles and think about their own appearance that they might then want to change.

cosmetic surgery

Effects of the ideals of beauty on social media platforms

Especially the younger generations have a "close relationship" with platforms like Instagram, because they find inspiration and role models there, establish contact with many different people and can possibly also express themselves on their account.

However, there is also a problem here, because especially children and teenagers this world without the experience that many of the contributions are posed, subsequently retouched or created with a complex shoot and therefore do not represent reality, but only the desired appearance of beauty. That's why one some parental vigilance in relation to social media highly advisable, so that negative influences caused by beauty ideals can be clarified and prevented in good time.

Because of the pressure that young people can feel from the beautiful and “perfect” people they see as role models, who are conveyed in particular through the various media channels, many want themselves approach these ideals. Above all, the focus is quickly on the body, so that the will, for example, to Decrease is significantly strengthened. However, you should be careful here, since losing weight is not wrong in principle, but should only be done to a healthy extent and should be done don't turn into something negative like anorexia or bulimia may.

Likewise, the desire may arise, the to reshape the silhouette and get attractive curves. For example, one would be Breast augmentation in Dortmund conceivable. Before such an operation, however, there should always be a detailed discussion with the responsible cosmetic surgeon and, depending on the treatment site, also with a doctor with whom informed about all risks, side effects and costs should be carried out so that the background is clear and the intervention can be as successful as possible.

Coming soon: ideals of beauty and Instagram

The ideals that a beautiful body must have attractive curves, flawless skin, beautiful hair and a sexy smile are not new. However, the range is much more far-reaching due to the ever-larger circles of media via social media platforms such as Instagram, so that the ideals of beauty are encountered on a daily basis. Although many of the posts on Instagram do not represent the truth, due to extensive retouching and revisions, and the naturalness of people, which often gives rise to serious ideas about the ideal body, especially in adolescents and young adults, they still offer the opportunity to get involved with new trends and to be inspired by exciting ideas and to perceive yourself more.